Rajasekar MSalesforce Principal Consultant

Rajasekar M · Salesforce Principal Consultant

Salesforce should make your business easier to run.

I help growing companies design and implement Salesforce around the way their people actually work — from the first requirements conversation to production and beyond.

Built for growing companies implementing Salesforce for the first time — and for teams that already have Salesforce and need senior engineering to get it right. Engagements are fully remote.

Salesforce Certified — Salesforce Certified Agentforce Specialist · Salesforce AI Associate · Salesforce Platform Developer I · Salesforce OmniStudio Developer

What I've observed

Salesforce projects don't usually fail because Salesforce is difficult.

They fail because the problem was never properly understood.

Requirements turn into tickets before anyone fully understands them.

A ticket says what to build. It doesn't say why — or who has to live with it.

Warning signs get quieter in every status update.

Bad news arrives late, in small pieces, because nobody wants to say it first.

The people who'll actually use the system get consulted last.

By the time they're in the room, the data model is already decided.

Scope keeps growing while the deadline stays exactly where it was.

Nobody approved the extra work. It just became expected.

What I do

Salesforce Launch, end to end.

Discovery

Understand the business, the users, and the outcome you need.

Salesforce architecture

Turn requirements into an architecture that still makes sense in two years.

Apex, LWC & integrations

Build the automation, logic, and integrations the business runs on.

Delivery

Test it, deploy it, and hand over a system your team owns.

Salesforce is a tool your people have to live in.

If it takes ten clicks to do something that should take two, that's not a user problem. It's a design problem.

Minimal data entry, clear layouts, and workflows that match how your team actually works — not how the data model happens to be structured.

Ten clicks to get anything done
One clear path to the outcome

How I work

Five principles that shape every engagement.

01Understand before building
02Design for the person using Salesforce
03Show progress, not slides

Have a Salesforce problem worth talking through?

If you're implementing Salesforce, struggling with an existing org, or simply trying to work out what the right solution looks like, let's talk. You don't need to have the requirements figured out before reaching out.